The past few days have brought a lot of activity for this show - and a lot of it involves things that are not of a staging or technical matter. However, these things are necessary even though they can be tedious and time consuming.
First, we had to finalize our logo. My goal was to create an original logo for the show. I had an idea in my head for this and presented it to a couple of people and in the end I feel like we have a good logo. It should be 'catch the eye'. Now that we have that, we can proceed with posters, playbills, and publicity - oh my! :)
Bob, Debbie, and I had to kind of sort of fight to get large posters for this show. There's been a recent trend at the Guild to go with smaller posters but I believe that we still need some of the larger ones. We worry about not being visible, and the posters are one of our most visible tools - if they are used correctly. In the end, we settled for 50 large posters as well as some smaller ones. We'll also have marketing tools in several local restaurants, on pizza boxes, and bookmarks in the libraries. We now have a poster that should be sent off to the printers and then we can start getting them distributed.
We're also going to have press releases in several local papers - hopefully! That should be sent out this week.
T-shirts are going to be ordered soon now that we have a final workup of the logo. Originally I was told that we wouldn't have shirts before the show opens, but that's something that I just don't think is acceptable. However, it looks like now we can get them within a couple of weeks. (Yes, I know that we were a little slower on the logo.)
So, these are just a few of the 'other' things that are going on that don't seem like they'd take long, but they do. All I have to say, is that I am essentially grateful to whoever invented email! I think I'd be lost without it when trying to deal with some of these things!
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